359 Capital is a consumer-focused venture fund that uses its LP network of sports rights-holders, teams, and media companies (including City Football Group, adidas, and owners from major U.S. leagues) as a go-to-market accelerant to help portfolio companies access difficult-to-penetrate sports and entertainment channels. The fund combines media operations experience (including building and selling the YES Network for $3.8B) with top-tier venture credentials to back companies shaping future fan behavior, from obvious sports tech to broader consumer platforms that become core to the sports ecosystem.
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