Ashley Ryder's Turkish-Puerto Rican, blue-collar background from Staten Island directly shapes her investing focus on diverse founders, as she watched her entrepreneurial parents struggle to access capital and investor networks. At Vamos Ventures, she combines her hands-on consumer tech experience from Morgan Stanley, Y Combinator startup Shoptiques, and strategic roles at Saks Fifth Avenue and Estée Lauder with a specific focus on overlooked communities like aging in place for Latinx populations, mental health underdiagnosis in Black and Latinx communities, and financial tools for Latinx entrepreneurs who are founding 1 in 4 new U.S. businesses.