The New Industrial Corporation focuses on industrial projects that are too complex for typical venture capital firms but too small for infrastructure or credit funds, and it works directly with founders to help finance and build these projects using a mix of equity, debt, and other financial structures rather than just offering capital and advice. The firm targets areas like energy, defense, and critical minerals, where customers have urgent needs and are willing to pay higher prices and accept technical risk, and its team includes leaders with backgrounds in infrastructure project development and structured finance.