Ben spent ten years building startups, including one that sold for $500 million and others that didn't work out, and that background shapes how he judges edtech companies—looking closely at whether a product cuts costs, boosts engagement, improves delivery efficiency, and increases relevance, while also pushing founders to be realistic about both their revenue and cost projections. He also looks beyond the usual UK, France, and Nordic hubs to find opportunities in places like the Baltics, Southern Europe, Greece, and Portugal, and he keeps his door open to founders, often inviting them to email him directly or join informal office hours instead of a formal pitch.