Jamie Seltzer previously built and ran Skybuds, a wireless-audio and voice startup sold at Best Buy and Equinox, and later co-founded State Affairs, a nonpartisan policy news and data company, giving him hands-on experience building products in both consumer hardware and information services. He also looks for creator-led startups that make money beyond just their content, through products or services, and has public ties to sports ownership through his role with the Philadelphia Union.