Lisa Burton O'Toole brings an unusual combination of PhD-level engineering expertise from MIT and hands-on founder experience to her role as a venture investor at HearstLab, having previously co-founded a marketing technology startup that HearstLab itself funded before she joined as an investor. She approaches investing in women-led teams as a data-driven market opportunity rather than purely a social mission, while actively architecting HearstLab's mentor network of 100+ women leaders at Hearst who provide hands-on support to portfolio companies.
About their Fund
Sectors
SaaS, Enterprise, Fintech, Health, Under-represented founders
Rounds
Seed - Series A
Avg Check Size
$500K
Notable Investments
HearstLab is a corporate venture fund built inside Hearst that gives founders direct access to 360+ operating businesses as distribution and customer channels, while using a global network of 220+ women executives from Hearst's own businesses as Scouts who sit in on diligence and act as operating advisors. The fund operates with an explicit three-pillar mission to create financial value, bring visibility to women at Hearst and beyond, and drive digital transformation for the parent company—functioning simultaneously as an investor, internal women's leadership accelerator, and talent-retention mechanism.
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Notable Fund
Investments
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