Sam Rickard serves as a Venture Partner at Mercuri and brings a deep professional accounting and finance background from his training with the Institute of Chartered Accountants in England and Wales, which is less common among venture partners who typically come from operator or banking backgrounds. He combines experience across both venture investing and operational finance, positioning him to help portfolio companies translate investor expectations into practical financial processes and controls rather than focusing solely on dealmaking.
About their Fund
Sectors
AI, Media, SaaS, Data, Consumer
Rounds
Pre-Seed - Seed
Avg Check Size
£500K - £1M
Notable Investments
Mercuri is a London-based venture capital fund that emerged from Guardian Media Group backing and focuses specifically on the content and data value chain, making only 6-8 highly selective investments per year with 40% of capital reserved for follow-on funding. The fund operates as a certified B Corp with explicit data ethics standards and invests in companies that change how content and data are created, consumed, and monetized across media, entertainment, and technology.
Notable Fund
Investments
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Popular Investors
investor name
Active in
Rounds
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Links
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