Serene Papenfuss grew up in Tokyo and brings a cross-cultural perspective to her work as a Utah-based VC, helping her connect with global founders and outsiders in the Mountain West tech scene. She's known for helping founders think through whether they should raise venture capital at all, rather than just focusing on whether they can, and works hands-on with SaaS and marketplace startups on go-to-market strategy and growth.
What they've been talking about across their social media accounts

- Deep interest in the evolving landscape of generative AI, specifically analyzing the battle between community-driven challengers like Midjourney and established incumbents like Adobe. This includes a focus on the legal nuances of the technology, such as how name, image, and likeness rights will be handled when artists sue platforms for derivative works.
- Strong connection to the Utah and Colorado startup ecosystems, frequently organizing or attending local events like fintech dinners in Salt Lake City and Denver Startup Week. This involves practical support for founders, such as judging hackathons with cash prizes or speaking on panels about how to improve pitch decks and receive feedback effectively.
- Passion for the outdoors, particularly hiking and running in the Mountain West. Regularly shares updates about summiting difficult peaks like King's Peak or returning to scenic trails multiple times in a single week, while occasionally asking for advice on managing running-related injuries like plantar fasciitis.
- Avid reader who engages with the community for recommendations and shares annual lists of top books. Tastes range from contemporary fiction like Dark Matter and Horse to classics by Thomas Hardy, and this topic serves as a frequent non-business conversation starter.
- Appreciation for local culture and regional quirks, playfully embracing stereotypically Utah foods such as funeral potatoes and frog eye salad while celebrating holidays and milestones within the state.
About their Fund
Sectors
SaaS, Fintech, AI, Health, Enterprise
Rounds
Pre-Seed - Seed
Avg Check Size
$500K - $3M
Notable Investments
Kickstart was created in 2008 as Utah's first dedicated seed fund to solve a specific capital gap in the Mountain West, closing their first $8M fund during the 2008 recession and becoming synonymous with seed capital in the region. The firm runs a unique student-operated venture fund called Campus Founders Fund across 11 universities that creates a structured regional talent pipeline, with several student companies later graduating into Kickstart's main funds.
Notable Fund
Investments
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