Kelly Holmes

Venture Partner & Tribal Ambassador, Relevance Ventures
Kelly Holmes, from the Cheyenne River Reservation and Mnicoujou Lakota community, founded Native Max at 20 and is building a cosmetics line that blends clean ingredients with traditional Native remedies.
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Kelly Holmes
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About Kelly Holmes

Kelly Holmes founded Native Max, the world's first Native American fashion magazine, at age 20, and her roots in the Cheyenne River Reservation and Mnicoujou Lakota community continue to shape her work today as co-founder of Skoden Ventures and a founding board member of NACIA. At Relevance Ventures, she holds the title of Tribal Ambassador and is helping build out a cosmetics line that combines clean ingredients with traditional Native remedies.

About their Fund

Relevance Ventures

Sectors
Health, Fintech, Consumer, SaaS, AI
Rounds
Series A - Series B+
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Relevance Ventures describes itself as the first independently owned Native American venture firm in the U.S., building its investment approach around a prevention-first health thesis and a proprietary Native-designed impact measurement system called TER (Traditional, Empirical, Revealed), alongside an internal Native Impact Council that evaluates every investment for relevance to Native communities. The firm also treats partnerships with tribal nations as core business strategy rather than philanthropy, co-founded the nonprofit NACIA to train and connect Native founders to venture financing, and uses a reverse barbell portfolio strategy that targets both early seed bets and scaling companies in the $1M–$10M revenue range.

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