Will Gray is a Tulsa-born former professional tennis player who co-founded Atento Capital, a venture fund backed solely by the George Kaiser Family Foundation that requires portfolio companies to establish operations in Tulsa or Northwest Arkansas as part of its investment strategy. Unlike most regional VCs, he brings a public markets background as a former fundamental equity analyst and CFA charterholder, giving him a buy-side valuation perspective that he combines with his mission to use venture capital as a tool for economic development in overlooked Heartland markets.
About their Fund
Sectors
Under-represented founders, Health, Fintech, SaaS, Education
Rounds
Pre-Seed - Series B+
Avg Check Size
$500K - $1M
Notable Investments
Atento Capital is a single-LP venture firm backed solely by the multibillion-dollar George Kaiser Family Foundation, operating with an explicit dual mandate to generate top-tier venture returns while driving job creation and economic development specifically in Tulsa. The fund functions as the capital arm of a coordinated city-building strategy, using investments and programs to recruit startups—especially from Latin America—to relocate to Tulsa while measuring success through both financial returns and local employment outcomes.
Notable Fund
Investments
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Popular Investors
investor name
Active in
Rounds
Avg. Check
Links
Deeptech / Hardware
Robotics
Biotech
+
12
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Unknown
Pre-Seed - Seed
Unknown
$400K - $2M
Unknown
Defense
Deeptech / Hardware
Energy
+
7
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Unknown
Pre-Seed - Series A
Unknown
$100K - $5M
Unknown
Defense
Deeptech / Hardware
Energy
+
7
View more in profile...
Unknown
Pre-Seed - Series A
Unknown
$100K - $5M
Unknown
Biotech
Health
Deeptech / Hardware
+
2
View more in profile...
Unknown
Pre-Seed - Seed
Unknown
$250K - $2M
Unknown
Climate
Deeptech / Hardware
Materials
+
4
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Unknown
Pre-Seed - Seed
Unknown
$400K - $1.5M
Unknown
Deeptech / Hardware
Robotics
Biotech
+
7
View more in profile...
Unknown
Pre-Seed - Seed
Unknown
$400K - $2M
Unknown
Deeptech / Hardware
Robotics
Biotech
+
2
View more in profile...
Unknown
Pre-Seed - Seed
Unknown
~$750K
Unknown
Fintech
Deeptech / Hardware
Devtools
+
2
View more in profile...
Unknown
Pre-Seed - Series A
Unknown
$250K-$1M
Unknown
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