Link Ventures operates as an "inside-the-ecosystem" capital partner for MIT and Harvard student and recent grad founder teams, tightly integrated through AI venture courses, visiting lectureships, and mentors embedded in Media Lab and Harvard programs rather than functioning as a distant VC. The fund is built around a proprietary company-building engine called Cogo Labs that uses large-scale online traffic and data to algorithmically discover and spin out new companies, allowing Link to incubate ventures based on measurable demand signals rather than relying solely on founder pitch flow.