Jenna Jackson is a Principal of Growth at CAVU Consumer Partners who leads the firm's dedicated push into beauty and personal care rather than working as a generalist across all consumer sectors. She serves as a public-facing expert for CAVU in trade and retail media, consistently positioning herself as a specialist in growth-stage consumer brands with an emphasis on brand-building and category expansion, which is relatively distinctive for a principal-level investor to have such repeated media presence tied to a specific vertical.
About their Fund
Sectors
CPG / D2C, Food & Ag, Consumer, Health
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CAVU Consumer Partners is a venture capital fund founded by high-profile CPG operators who built multiple iconic consumer exits before starting the fund, including Rohan Oza of Vitaminwater/Smartwater/BodyArmor and Clayton Christopher of Sweet Leaf Tea/Deep Eddy Vodka. The fund specializes in better-for-you consumer brands with an explicit mission to democratize healthy living, featuring a dedicated CMO as a senior investing partner and emphasizing hands-on operator support rather than only financial partnerships.
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